Create a store
Use the store wizard to pick the kind of store, brand it, choose products, set prices and decide how people buy.
The store wizard walks you through six steps. You can change everything later on the store's page, so don't worry about getting it perfect.
Before you start, make sure the products you want to sell are in Products. See Products & catalog.
Start the wizard
In the left menu, under Sales, click Online stores, then Create store.
Kind
Choose Company store, Team store, Fundraiser or Retail store. Under For a customer (optional), pick the customer the store is for. It's required when the customer pays for the orders.
Branding
Enter the Store name. Click Write it for me to draft the Banner title, Banner text and Categories from the store's name and products, then check the words. Upload a Logo and a Banner picture, and pick the Main colour and Accent colour. The preview updates as you go.
The Branding step of the store wizard with a live preview
Screenshot coming soon
Products
Search your products and tick the ones to sell. Each shows the category it will land in.
Pricing
Under Store prices, choose Your catalog prices or Catalog prices plus a markup and enter the Markup (%). Tick Round up to .99 for retail-style prices. From prices shows what each product will start at. Fixed prices, decoration and size upcharges are set per product afterwards.
Selling
Under Who buys and how, set Who can enter, the Checkout, the Delivery options and Sales tax (%). Add the Opens date and Order deadline if the store runs for a set time, and a Contact email for shoppers. For a fundraiser, set the Fundraiser goal and Share of each sale (%).
See Choose who can shop, Choose how shoppers pay and Set delivery and tax.
Review
Check the summary and anything still missing. Click Create draft to preview it first, or Create and open to start taking orders.
Write it for me uses SKUFlow AI credits when AI is available, and otherwise drafts from a template. It never adds prices, dates or promises.
Next steps
- Add and price products: add decoration, designs and personalization.
- Open and close a store: share the link.